JackFetch Posted November 27, 2011 Report Share Posted November 27, 2011 Opening in 3D, 2D and IMAX 3D theaters on March 9, the adaptation of Edgar Rice Burroughs' classic novel tells the story of war-weary, former military captain John Carter (Taylor Kitsch), who is inexplicably transported to Mars where he becomes reluctantly embroiled in a conflict of epic proportions amongst the inhabitants of the planet, including Tars Tarkas (Willem Dafoe) and the captivating Princess Dejah Thoris (Lynn Collins). In a world on the brink of collapse, Carter rediscovers his humanity when he realizes that the survival of Barsoom and its people rests in his hands. I've been following this a little, and from what I've heard the budget is so big that it would have to make an insane amount just to get a sequel. Quote Link to comment Share on other sites More sharing options...
JasonC Posted December 1, 2011 Report Share Posted December 1, 2011 The trailer looks awesome. But that immediately makes me suspicious and utterly convinced that the film either be (a) crap or (b) nowhere near as good as the trailer promises. And before you take me to task about my pessimism about such things, the last trailer I thought that about was Sucker Punch. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted December 2, 2011 Author Report Share Posted December 2, 2011 New trailer. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted February 17, 2012 Author Report Share Posted February 17, 2012 Quote Link to comment Share on other sites More sharing options...
JackFetch Posted February 24, 2012 Author Report Share Posted February 24, 2012 I've heard from two people that have seen the screening, and both were very positive. I think Disney has no idea what they are doing marketing it. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted February 25, 2012 Author Report Share Posted February 25, 2012 If this doesn't help make up your mind, then nothing will. Four minutes of the movie: Quote Link to comment Share on other sites More sharing options...
KnightWing Posted February 25, 2012 Report Share Posted February 25, 2012 Well dang. Looks like I'm going to see that. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted March 25, 2012 Author Report Share Posted March 25, 2012 Just watched it. It was a perfectly fine movie that Disney had no idea how to promote. Today's audience will say it uses every sci fi gimmick because they don't understand most of them came from this book. The story with the Princess being forced to marry someone she doesn't love with a hero coming in to save her is a Disney story. Why was that not used in any of the marketing? Quote Link to comment Share on other sites More sharing options...
Stavros Posted March 25, 2012 Report Share Posted March 25, 2012 I've heard mainly good things. I'll definitely rent it. By doing the focus group thing they completely screwed up their marketing for this. "John Carter" is not the name of an event movie. As it is people are thinking it's another Clash of the Titans or something. Quote Link to comment Share on other sites More sharing options...
MaxPower Posted April 3, 2012 Report Share Posted April 3, 2012 Worst marketing since the Knight and Day posters, which were just a silhouette of the Hollywoods two most bankable starts. Quote Link to comment Share on other sites More sharing options...
Rjoyadet Posted November 26, 2012 Report Share Posted November 26, 2012 Poor Taylor Kitsch, will he ever be in a good film? Quote Link to comment Share on other sites More sharing options...
JackFetch Posted November 26, 2012 Author Report Share Posted November 26, 2012 I thought the film itself was fine. Disney had no idea what to do with it, and the dumb public thinks it ripped off Star Wars and every other sci fi movie. Taylor Kitsch is box office kryptonite though, and should be shunned. Quote Link to comment Share on other sites More sharing options...
Rjoyadet Posted November 26, 2012 Report Share Posted November 26, 2012 The marketing was bad for this movie. When I was talking with friends about the previews everyone thought it was a Avatar knockoff. A couple of them were surprised to know that Edgar Rice Burroughs wrote it. It surprised me that they did not advertise a Tarzan connection. Especially since (unless I'm mistaken) Tarzan outsold Phantom Menace on the opening weekend. I still would like to see Kitsch do something good so that he has something else on his resume besides, John Carter and the role of Gambit from X men Origins: Wolverine. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted November 27, 2012 Author Report Share Posted November 27, 2012 Don't forget he was in the greatness that is Battleship, which did poor in the US but was a big hit overseas. It made a hundred million dollars profit but it's on everyone's bomb list for some reason. Quote Link to comment Share on other sites More sharing options...
prez Posted November 27, 2012 Report Share Posted November 27, 2012 Don't forget he was in the greatness that is Battleship, which did poor in the US but was a big hit overseas. It made a hundred million dollars profit but it's on everyone's bomb list for some reason. Things that don't happen in the United States don't happen. Silly. Quote Link to comment Share on other sites More sharing options...
KnightWing Posted November 27, 2012 Report Share Posted November 27, 2012 Battleship might not have made back its budget overall. With a $200 mil budget and an unknown amount spent on marketing, a $300 mil box office return might not actually break even. Quote Link to comment Share on other sites More sharing options...
MaxPower Posted November 27, 2012 Report Share Posted November 27, 2012 I think the industry maths is that if you make your budget at box office, then with DVD, merch, licensing on TV, etc you make your money back and then some. Quote Link to comment Share on other sites More sharing options...
KnightWing Posted November 27, 2012 Report Share Posted November 27, 2012 Maybe, but with a movie with as much marketing and as bad word-of-mouth as Battleship, that's gonna be off a bit. Quote Link to comment Share on other sites More sharing options...
JackFetch Posted November 28, 2012 Author Report Share Posted November 28, 2012 If they spent more than 100 million on marketing they should be fired. You can't make money being that stupid. Quote Link to comment Share on other sites More sharing options...
KnightWing Posted November 28, 2012 Report Share Posted November 28, 2012 The general rule is that the marketing budget for a movie is an additional half of the normal budget. So a $100 million marketing budget is pretty much accurate. Quote Link to comment Share on other sites More sharing options...
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